richy@houstonitd.com

richy@houstonitd.com

Nonprofit Marketing Trends 2024

We’ve collected our top 10 nonprofit marketing trends for 2024 so you can use them to build your fundraising and content marketing strategies. Digital Fundraising and Engagement: The shift toward digital channels for fundraising and engagement is likely to continue.…

Types of Donors Every Nonprofit Must Know

Nonprofits often encounter various types of donors, each with unique characteristics and motivations. Understanding these donor types can help organizations tailor their strategies to effectively engage and cultivate support. Here are some common types of donors: Individual Donors: Major Donors:…

8 ways to Build Peer-to-Peer Donor Retention

Building peer-to-peer donor retention involves strategies that focus on maintaining and strengthening relationships between donors and their peers. Here are eight effective ways to achieve this: Personalized Communication: Tailor your communication to each donor’s preferences and interests. Use personalized messages…

Best 10 Online Fundraising Best Practices for 2024

These principles have proven effective and are likely to continue being relevant. Here are 10 best practices for online fundraising: User-Friendly and Mobile-Optimized Platforms: Compelling Storytelling and Impactful Visuals: Multi-Channel Campaigns: Personalization and Segmentation: Real-Time Updates and Transparency: Gamification and…